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This story is from the category Business
Date posted: 29/11/2009 Developers are finding genuine and fascinating uses for augmented reality applications on devices such as the iPhone 3GS and Android handsets, but it's still something of a novelty as much as a vital feature. But a new report from Juniper Research is pegging augmented reality - a system that overlays information on the real world by combining data with a real-time camera image - as the next big thing in mobile advertising revenues. By 2014, the report says, the augmented reality market could be worth as much as $732 million, grown from an estimated $2 million the feature is likely to yield next year. These figures come from three different revenue streams - buying an augmented reality game or application, in-app purchases or subscriptions, and embedded advertising. See the full Story via external site: www.pocketgamer.biz Most recent stories in this category (Business): 29/01/2013: iRobot files patent application for autonomous all-in-one 3D printing, milling, drilling and finishing robot |
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