Untitled Document
Not a member yet? Register for full benefits!

Username
Password
 Augmented reality market predicted to be worth $700 million by 2014

This story is from the category Business
Printer Friendly Version
Email to a Friend (currently Down)

 

 

Date posted: 29/11/2009

Developers are finding genuine and fascinating uses for augmented reality applications on devices such as the iPhone 3GS and Android handsets, but it's still something of a novelty as much as a vital feature.

But a new report from Juniper Research is pegging augmented reality - a system that overlays information on the real world by combining data with a real-time camera image - as the next big thing in mobile advertising revenues.

By 2014, the report says, the augmented reality market could be worth as much as $732 million, grown from an estimated $2 million the feature is likely to yield next year. These figures come from three different revenue streams - buying an augmented reality game or application, in-app purchases or subscriptions, and embedded advertising.

See the full Story via external site: www.pocketgamer.biz



Most recent stories in this category (Business):

29/01/2013: iRobot files patent application for autonomous all-in-one 3D printing, milling, drilling and finishing robot

27/11/2012: New body scanner offers virtual tape measure for online shopping

18/11/2012: Governing economic growth in the cloud

01/11/2012: Acer delays Windows RT tablets over Surface concerns

27/10/2012: Social media can help auto manufacturers find vehicle defects, researchers say

30/09/2012: Minecraft creator attacks Microsoft's Windows 8 plan

17/08/2012: Twitter changes provokes anger from developers

15/08/2012: Samsung Galaxy Note tablet launched mid-patent trial