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 Games defeat e-mail as online time eaters

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Date posted: 08/08/2010

For the first time, games have overtaken e-mail as Americans' No. 2 online time killer, according to new research from the Nielsen Co.

But not surprisingly, blogs and social networks - Facebook, mostly - are still what Americans spend the biggest chunk of their online time scouring.

Of the nearly 24 hours of time that Americans on average spent online during the month of June, 23 percent was on social networks and blogs, Nielsen found. That is up from 16 percent in the same month a year earlier.

By far the most visited social network was Facebook, which recently celebrated reaching half a billion active users worldwide. The site commanded 85 percent of the time Americans spent on social networks.

Games, meanwhile, accounted for more than 10 percent of Internet users' total time online in June, up from 9 percent last year. E-mail, on the other hand, counts for just 8 percent of Americans' Internet time, down from nearly 12 percent last June. That could reflect many Americans contacting friends through Facebook or phone text messages rather than traditional e-mail.

See the full Story via external site: www.physorg.com



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